Interactive designers have become conditioned to thinking about the browser as the way of delivering interactive experiences. It's going to take a while to make a clean break from that way of thinking. We're no longer tethered to a desktop or wired connection, and online experiences are delivered by an array of devices and interfaces that surround us in different contexts and environments.
Ambient technology is here, as this article in Chief Marketer succinctly explains, and it's going to define how we design interactive experiences.

Comments